Western Beauty Standards

Ivory Coast Pageant Bans Wigs, Promotes Natural Beauty

The Miss Ivory Coast pageant has banned wigs, weaves, and extensions from its preliminary rounds, a move aimed at promoting natural beauty and challenging Western beauty standards. This is the first national competition in Africa to enforce such a ban, reflecting a broader shift towards celebrating natural African hair. While the rule has sparked debate, with some contestants and hair industry professionals expressing concern, it has also fostered increased self-confidence among participants who embrace their natural hair. The organizers remain undecided on whether the ban will extend to the final competition, but the positive reception suggests the initiative may continue in future years.

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