social media migration

TikTok Ban Fuels Mass Migration to Chinese App RedNote

Days before a potential US TikTok ban, the Chinese social media app RedNote experienced a massive influx of American users seeking an alternative. Over 700,000 new users joined in just two days, boosting US downloads by over 200% year-over-year. This surge prompted RedNote to rapidly adapt, focusing on English-language content moderation and translation tools. The company, valued at $17 billion, sees this as an opportunity for global expansion, mirroring TikTok’s success. The unexpected growth also positively impacted the share prices of related Chinese companies.

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X Sees Mass User Exodus After Musk’s AI Data Grab

Following the recent U.S. presidential election, X experienced its largest user exodus since Elon Musk’s acquisition, with users migrating to platforms like Bluesky and Threads. This mass departure is attributed to escalating concerns about bots, partisan advertising, and harassment, issues perceived as reaching a breaking point after the election. Platforms like Bluesky saw a significant surge in new users, including notable groups such as Taylor Swift fans, highlighting a growing dissatisfaction with X’s current environment. This shift underscores the importance of platform ownership and user control, as individuals seek alternative spaces for online communication.

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