Mondelez Sues Aldi Over Copycat Cookie Packaging
Mondelez International has filed a lawsuit against Aldi, accusing the supermarket chain of trademark infringement through the use of nearly identical packaging for its store-brand cookies and crackers. The lawsuit, filed in Illinois, claims Aldi’s packaging is confusingly similar to Mondelez’s Chips Ahoy, Wheat Thins, Oreos, and other products, potentially deceiving consumers. Mondelez seeks monetary damages and an injunction to halt the sale of the allegedly infringing products. This is not Aldi’s first encounter with such litigation; previous lawsuits in Australia and the U.K. involved similar packaging disputes.
John Q. Hosedrinker