Macy’s to close 150 unproductive namesake stores amid sales slip as it steps up luxury business
has so much attention to me. It was almost uncomfortable how much she was hovering around me trying to sell me different products. Macy’s really needs to focus on providing a better shopping experience rather than bombarding customers with pushy sales tactics.
The shift towards a more luxury business model makes sense for Macy’s, considering the decline of middle-class shopping preferences and the rise of online shopping. However, it will be a daunting task for Macy’s to change the perception of their brand from cheap and unappealing to luxurious and high-quality. With the closure of 150 unproductive namesake stores, Macy’s is making a bold move to revamp their image and cater to a more affluent demographic.… Continue reading
John Q. Hosedrinker