MSNBC Rebrand: Critics Slam New Name and Logo Following Comcast Separation
MSNBC will rebrand as MS Now later this year, marking a significant shift in preparation for its separation from NBCUniversal. This decision, communicated in internal memos, aims to create a clearer distinction between MSNBC and NBC News, as well as allowing the brand to set its own course. Alongside the name change, the network will adopt a new logo, dropping the NBCUniversal peacock. The rebranding coincides with the creation of an independent newsroom, including a new Washington, D.C., bureau, as the company prepares to spin off as a publicly traded entity.
John Q. Hosedrinker