Media Transformation

Bari Weiss’s CBS News: “Toast” on Current Path, Reportedly Vowing “Scoops”

In her address to CBS News staff, newly appointed boss Bari Weiss expressed a need for transformation, stating the current strategy is unsustainable. Weiss announced the addition of 18 new contributors, emphasizing a shift toward stories that provoke and surprise, including within the newsroom itself. She believes the network must embrace a streaming mentality and become a hub for new ideas to cater to a broader audience. Ultimately, Weiss views CBS News as a dynamic “media start-up” and is determined to modernize the network to meet the challenges of contemporary media consumption.

Read More