First Ladies

Michelle Obama Documentary Soars 13,000% in Views as Melania Film Opens

The documentary “Melania,” released theatrically, garnered $7 million in its opening weekend in the US. This release coincided with a dramatic surge in viewership for Michelle Obama’s 2020 documentary “Becoming,” which saw over 13,000% increase in views. While “Melania” struggled internationally and received a low Rotten Tomatoes score, “Becoming” maintained a high critical reception. The director of “Melania,” Brett Ratner, addressed past accusations of misconduct. The former First Lady, Melania Trump, promoted her film by referencing a hostage negotiation captured on camera, later clarifying it was not a promotional event.

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John Q. Hosedrinker Feb 5, 2026