Digital Markets Act 2024

UK Bans Billions in Sneaky Online Fees and Fake Reviews

New consumer protection laws ban hidden fees, estimated to cost consumers £2.2 billion annually, requiring businesses to include all mandatory fees in the headline price. The legislation also prohibits fake online reviews, addressing a problem impacting approximately 10% of all product reviews and impacting consumer spending of £217 billion in online retail. These changes, part of the Digital Markets, Competition and Consumer Act 2024, aim to create a fairer marketplace and empower consumers with greater transparency and control over their spending. The ban specifically targets unavoidable fees, while optional extras remain unaffected.

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