Columbia Sportswear Sues Columbia University Over Trademark Infringement
Columbia Sportswear has filed a lawsuit against Columbia University, alleging trademark infringement and breach of contract. The lawsuit claims the university’s merchandise, particularly apparel lacking required identifying logos, is too similar to Columbia Sportswear’s offerings, causing consumer confusion. The agreement, signed in June 2023, allowed the university to use “Columbia” on merchandise with specific school identifiers, which the sportswear company alleges the university violated. Columbia Sportswear seeks to halt sales of infringing products, recall existing items, and secure damages for the harm caused to its brand.
John Q. Hosedrinker