French Consumers Boycott US Brands in Anti-Trump Protest
Despite a poll revealing over 60% of French citizens support boycotting American products due to Trump-era policies and trade tariffs, observable consumer behavior in Paris shows limited impact. While some higher-income, politically engaged individuals are actively participating, many consumers prioritize convenience and brand preference, continuing to purchase American goods. This discrepancy highlights a gap between stated intentions and actual purchasing habits, with the long-term impact of the boycott remaining uncertain. The movement, however, has fostered a “France and Europe first” sentiment among some citizens.
John Q. Hosedrinker