Saudi Arabia to Temporarily Lift Alcohol Ban for World Cup: Money Trumps Morality?
Beginning in 2026, Saudi Arabia will implement a tightly controlled alcohol licensing system in designated tourist areas, including hotels and resorts, to support its Vision 2030 economic diversification plan. This limited alcohol availability, encompassing beer, wine, and cider but excluding spirits, aims to attract international events and investment while preserving cultural norms. Strict regulations and penalties for misuse will govern sales and consumption, ensuring responsible handling within authorized locations only. The initiative is expected to boost job creation and growth in hospitality and related sectors.
John Q. Hosedrinker