EU to Hold Temu, Shein, Amazon Liable for Unsafe Goods
The EU proposes holding e-commerce platforms like Temu, Shein, and Amazon Marketplace responsible for illegal or dangerous products sold on their sites. This reform shifts import responsibility from individual buyers to the platforms, requiring them to collect duties and VAT and ensure compliance with EU regulations. The plan involves enhanced data sharing among member states and the creation of a central EU customs authority (EUCA) for pre-arrival risk assessment. This new system aims to improve customs control and product safety within the EU. Companies have yet to publicly respond to these proposals.