23XI Racing

Michael Jordan Takes on NASCAR: Antitrust Trial Reveals a David vs. Goliath Battle

Retired NBA legend Michael Jordan testified in the NASCAR antitrust case, sharing his perspective as co-owner of 23XI Racing. Jordan, a longtime fan of the sport, expressed his belief that a lawsuit was necessary to challenge a business model he perceived as unfavorable to teams and drivers. He cited concerns about the economic viability of the charter system, the lack of negotiation from NASCAR, and the ultimatum presented to teams regarding charter extensions. Jordan highlighted issues with the revenue split and the absence of a shared responsibility for growth and loss, drawing comparisons to the NBA’s business model.

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Michael Jordan Takes on NASCAR: Antitrust Trial Heats Up

Michael Jordan is slated to testify in a federal antitrust trial against NASCAR, as his co-owned 23XI Racing team, along with Front Row Motorsports, alleges the racing circuit is a monopoly. The lawsuit, filed in 2024, claims NASCAR limits team revenues and freedom by requiring standardized cars and parts from approved suppliers. The teams are also contesting NASCAR’s charter system and the league’s control over track approvals. Jordan has stated he is fighting for the rights of smaller teams as well.

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