By John Q. Hosedrinker 
Sabrina Carpenter has surpassed all other artists in voter engagement for 2024, registering over 35,000 new voters and engaging over 263,000 through her “Short n’ Sweet” tour in partnership with HeadCount, a nonpartisan organization focused on registering young voters. Green Day’s “Saviors Tour” also set a new record for most voters engaged for a single tour, nearly doubling Ariana Grande’s previous record. HeadCount’s partnership with musicians has proven successful in engaging young voters, leveraging artists’ cultural influence to encourage fans to take control of their future. This year alone, HeadCount has registered over 450,000 new voters, over 80% of whom are Gen Z or Millennials.
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Sabrina Carpenter, a pop singer, made a significant impact on voter registration during her tour, registering an impressive 27,000 voters. Her efforts in mobilizing voters through HeadCount, a nonpartisan organization dedicated to empowering young people through music, surpassed any other artist in 2024. Her commitment to civic engagement is noteworthy and exemplifies the power of artists to inspire positive change.
HeadCount, founded by Marc Brownstein of The Disco Biscuits and boasting Bob Weir of the Grateful Dead on its board, has a long history of voter registration efforts. Since 2004, the organization has registered over 1.5 million voters through collaborations with artists like Ariana Grande, Harry Styles, and Billie Eilish. In 2024 alone, HeadCount participated in over 3,700 events, registered over 450,000 new voters, and engaged over 3,000,000 music fans to take action, demonstrating the substantial impact of their work.
The majority of voters registered this year through HeadCount are Gen Z or Millennials, highlighting the organization’s focus on engaging younger generations. Sabrina Carpenter’s dedication to voter registration through HeadCount, along with the organization’s broader impact, exemplifies the ability of music to inspire positive social change. Her efforts in increasing voter turnout serve as a testament to the power of artists to mobilize their fan bases for a greater cause, fostering a more engaged and informed citizenry. The success of her efforts, combined with HeadCount’s long-standing work, demonstrates the critical role that music and entertainment can play in promoting civic participation.